Computer solitaire is a lot like sex: everyone's done it and no one talks about it. So when our client asked us to get people to not only dish on their dirty deeds, but do it on Xbox Live, we figured, hey, who doesn't love a dude in a polar bear costume?

​

This spot resulted in nearly a hundred-thousand sign ups, vastly exceeding our client's goals. 

​

Roles: Associate Creative Director, Script Writer, Art Director

​

"Microsoft's bizarre Xbox Live commercial wants you to play Solitaire like it's 1990"

-The Verge