Creative Director/Copywriter
Websites
As the years have passed, much of the copy for websites has instead moved to social media or been replaced by videos. But back, in the not-distant past, websites were a place where you could tell a story. Here's some examples of words I strung together for the internet.
Roles: Copywriter
UFC 20 Years
UFC supplied background information on the league’s historic moments and athletes.
I turned it into punchy copy.
Awards
ESPN Fan Hall of Fame
How do you turn a site that takes people who dress up in funny costumes and cheer on teams of underpaid students or overpaid athletes into a respectful institution?
By keeping it classy.
ESPN wanted something robust, mobile centric, and timeless. My job was to explain this conceit on-site, highlight last year’s winners, and provide clear direction for how to use the thing.
Awards
Internet Advertising Competition
Creativity International Awards
